Intersection of Socal Media and NFL

Over the past decade the NFL and the players within the NFL started making more and more interactions on different social media platforms. A lot of the players use social media to express their opinions such as, the kneeling during the National Anthem. The NFL along with many players use these social media platforms to gain money through advertisements.

My first example will be the NFL quarterback, Collin Kaepernick. Kaepernick teamed up with Nike creating a debatable advertisement about human rights. Nike has posted this advertisement to their Instagram. This has also created a lot of uproar on Twitter. This is something that many players within the NFL express their own opinions on both ends on the spectrum.

Another social media advertisement using an NFL player would be Gatorade. They are using players such as, NFL quarterback, Cam Newton to advertise their products. Cam Newton was a successful quarterback in his college career winning a National Championship with Auburn University. Gatorade uses the success Cam has to promote their product. Ad link here.